Portfolio

What the festival is working on right now

The festival is new, so this portfolio shows current and upcoming work only — no invented history.

Live featuring

Featured author sessions

September 30 live author feature

A successful live featuring conversation recorded for the HaySuccess reading community on September 30, 2026.

Goldilocks & Aden live feature

A recorded author presentation and book discussion shared across our festival channels.

Campaign case study

Against the Machine: Luddites — Brian Van Norman

A full promotional set produced for Brian Van Norman's novel: a headline campaign banner, seasonal creative for Halloween and festival-of-lights placements, and clean 3D mockups of the hardcover, paperback and Kindle editions. The same treatment is available to authors on both participation tracks.

Against the Machine: Luddites — main campaign banner with Amazon order call to action
Against the Machine: Luddites — main campaign banner with Amazon order call to action
Halloween-themed promotional render of Against the Machine: Luddites
Halloween-themed promotional render of Against the Machine: Luddites
Festival-of-lights promotional render of the hardcover edition
Festival-of-lights promotional render of the hardcover edition
Seasonal flat-lay render with candles and evergreen styling
Seasonal flat-lay render with candles and evergreen styling
Tablet mockup showing the Kindle edition cover
Tablet mockup showing the Kindle edition cover
Hardcover 3D mockup of the novel
Hardcover 3D mockup of the novel
Paperback and tablet bundle mockup for both editions
Paperback and tablet bundle mockup for both editions

Current participants

Upcoming featured authors

Tobi Nwosu

Season of Sandstorm

Fiction

Kenya

Ngozi Yakubu

A Falling Leaves

Historical Fiction

Ghana

Ivy Achebe

Songs of Silent River

Poetry

Trinidad & Tobago

Grace Reid

Letters to Silent River

Essays

Zimbabwe

Henry Yakubu

Season of Lagoon

Historical Fiction

Ghana

Amina Achebe

Whispers of Distant Drum

Poetry

Zimbabwe

Ismail Idris

Echoes of Golden Hour

Thriller

Zimbabwe

Simone Bello

When the Lighthouse

Poetry

Zimbabwe

Ronke Grant

Chasing Blue Notebook

Romance

Philippines

Zara Yakubu

Notes from Old Market

Children's Literature

India

Farida Onyeka

Daughters of Quiet Rain

Thriller

Egypt

Martin Vega

Notes from Long Road

Thriller

Kenya

View all 100 authors

Social media proof

Reach, engagement and sales we can show

Promotion is only worth what it can prove. Below are unedited screens from the channels and dashboards behind our author campaigns: spotlight posts and their engagement, paid discovery performance, and the royalty reports authors see on their own side afterwards. Numbers move in that order — a post earns attention, attention becomes clicks, clicks become orders and page reads. We publish the modest months as well as the strong ones, because a promotion partner who only shows peaks is showing you a highlight reel, not a method.

Featured book spotlight — Delicious Surrender

Featured book spotlight — Delicious Surrender

Luce Sutherland · Dominant Billionaire Series · February feature

A full-width romance spotlight banner built for Facebook and Pinterest placements. Trope icons do the selling — boss billionaire, sunshine heroine, lovers to enemies — so a romance reader can qualify the book in two seconds, then meet the pull quote and the buy button without leaving the image.

Campaign banner — The Unseen Hand of Peter Gyges

Campaign banner — The Unseen Hand of Peter Gyges

R.L. Richards · suspense thriller · hero banner

The lead creative for R.L. Richards' thriller campaign. One promise line at the top, four consequence beats along the bottom and a quote block that reads like jacket copy — the same layout we reuse across page headers, ad sets and newsletter placements so the book looks identical everywhere a reader meets it.

Ad variant — The Unseen Hand of Peter Gyges

Ad variant — The Unseen Hand of Peter Gyges

Second creative · icon-led feature list

Every campaign ships at least two creatives so performance can be compared rather than guessed. This variant strips the scene back to typography and gold chess iconography, and it is the version we push into paid discovery once the organic banner has proven its hook.

Format mockup — paperback, tablet and phone

Format mockup — paperback, tablet and phone

Retail-ready product render

Readers buy in three formats, so we show three. Clean device and paperback renders like this go into retailer A+ content, review-site features and author media kits, signalling a professionally produced title before a single page is read.

Facebook page — 28-day reach

Facebook page — 28-day reach

57,445 views · 2.3K engagement · +61 net followers

The page dashboard for a full promotion cycle. Views peak on spotlight days and settle between them, which is exactly what a scheduled feature calendar should look like. Follower growth stays positive even in a quieter month, because every campaign leaves an audience behind for the next author.

Facebook insights — interactions by format

Facebook insights — interactions by format

53,399 views · 694 interactions · photo posts leading

Breaking interactions down by format tells us where to put an author's budget. Cover-led photo posts carry 475 of 694 interactions, so book art and hook copy are built first and link posts follow once readers already know the title.

Facebook insights — audience composition

Facebook insights — audience composition

1,158 followers · +5.9% in 28 days · 57% women

A reader audience, not a vanity list. The 65+ and 25–34 bands together make up close to half the page, which is why mystery, faith and family-saga titles perform so consistently in our spotlights.

Facebook insights — follower growth curve

Facebook insights — follower growth curve

1,158 total followers · +8.2% · 64 net new

Growth measured day by day rather than as one headline number. The steady staircase shows audience built through repeated author features instead of a single viral post that disappears the following week.

Facebook insights — top locations and active hours

Facebook insights — top locations and active hours

59.2% United States · 16.7% Nigeria · peak Mon–Wed

Where our readers are and when they show up. Spotlights are scheduled into the Monday-to-Wednesday window and weighted toward US and UK buying hours, so an author's feature lands when the audience is actually reading.

Spotlight graphic — No Pit So Deep

Spotlight graphic — No Pit So Deep

James Nathaniel Miller II · Cody Musket Series

An author-and-title card built for feed scrolling: portrait, credential line, one thriller hook and a scannable QR straight to the retail page. This is the format we publish across the page and partner reading groups.

Book club selection — The Girl in the Bird

Book club selection — The Girl in the Bird

Christine Talley · San Francisco Book Club pick

Christine Talley's romance was chosen as a featured read by a partner reading group. The card explains why the club selected it in four lines, which converts far better than a blurb because readers see other readers vouching.

Reading party feature — Un Cuerpo en el Búnker

Reading party feature — Un Cuerpo en el Búnker

Ramón Bassons Baña · Houston Reading Parties

A Spanish-language spotlight run for the Houston reading circle. We publish in an author's own language when the readership calls for it, with premise, structure and stakes laid out before the call to investigate.

Author profile card — Ramón Bassons Baña

Author profile card — Ramón Bassons Baña

Author bio · review pull quotes · social handles

Every campaign includes an author card as well as a book card. Bio, critical quotes, handles and a QR to the store give readers a person to follow after the promotion window closes.

Spotlight post — Divine Protection

Spotlight post — Divine Protection

186 views · 78 reposts · 37 replies

Curtis Pennyman's Divine Protection carried through the Classics Book Club spotlight feature. Cover art, hook copy and a pinned thread ran together so readers met the premise before they met the buy link.

Spotlight post — The Journey Begins

Spotlight post — The Journey Begins

146 likes · 94 reposts · 1,642 bookmarks

Cynthia Elder's maritime family saga posted with a single-line promise and a clean device mockup. The bookmark count is the signal we chase: readers saving a title to buy later.

Amazon Ads — sponsored book campaign

Amazon Ads — sponsored book campaign

$1,634.98 sales · $638.36 spend · 85 orders · 39.04% ACOS

A live sponsored-ads build for a featured title, tracked from June through September. Spend scales only when daily sales follow — the August 25 snapshot shows $11.64 in spend producing $37.22 in sales, and every day of the campaign is reported at ad-group level so nothing is hidden.

Pinterest Ads — traffic campaign

Pinterest Ads — traffic campaign

4,199,050 impressions · 18,196 clicks · $0.90 CPC

A two-campaign traffic build showing how paid discovery is scaled once organic creative proves itself. Spend only follows a creative that already earns engagement.

Pinterest analytics — ad group performance

Pinterest analytics — ad group performance

7,252 pin clicks · 21.28% engagement rate · $0.25 CPC

Ad-group level reporting across 35 rows. Every hook line is tracked separately so the winning sentence can be rolled into the next author's campaign.

KDP Royalties Estimator — multi-title month

KDP Royalties Estimator — multi-title month

$795.62 approximated royalties · 10 titles compared

Comparing ten books across a full month shows promotion lifting a catalogue, not a single lucky release. Daily bars stay steady rather than spiking once and collapsing.

KDP dashboard — month to date

KDP dashboard — month to date

$129.33 estimated royalties · 29 orders · 149 KENP pages

An early-month snapshot from a campaign still ramping. We publish the small numbers too — steady, verifiable movement matters more than one headline figure.

KDP dashboard — mobile view

KDP dashboard — mobile view

$281.63 estimated royalties · 70 orders · 2,053 KENP pages

Page-reads climbing alongside orders is the healthiest sign in a promotion: readers are finishing the book, which drives reviews and word of mouth.

Community share — royalties milestone

Community share — royalties milestone

$1,016.37 across 5 books · shared publicly

Authors share their own results in the community channels we run. Screens like this come from the writers themselves, not from our reporting.

Results vary by genre, price point, category and how ready a book is when a campaign starts. Nothing here is a guarantee of earnings — it is a record of what the same promotional process has produced for the titles we have run it on.

Services

Book marketing services and packages

Every campaign above was built from the same service set — social media management, email marketing, trailers, covers, press, reviews, sales copy and research — bundled into our Basic, Standard and Premium packages.

View services & pricing

Previously featured

Swordheart — T. Kingfisher

Deluxe hardcover edition of Swordheart by T. Kingfisher

Fantasy · Action & Adventure · Book 1 of 2 · Bramble · 448 pages · English

An Instant New York Times, USA Today and Indie bestseller, featured in our fantasy spotlight cycle earlier this season. This deluxe hardcover edition carries turquoise sprayed edges, a foil-stamped casing and custom endpapers — the kind of production that rewards cover-led social creative.

The delightful charm of The Princess Bride meets the bodyguard romance of From Blood and Ash in this cozy fantasy romance. Halla has unexpectedly inherited the estate of a wealthy uncle — along with money-hungry relatives full of devious plans to wrest the inheritance away from her. Locked in her bedroom, she unsheathes the ancient sword that has been collecting dust on the wall, and a man appears: Sarkis, an immortal warrior imprisoned in enchanted steel and sworn to protect whoever wields the blade. For a most unusual wielder he finds himself fending off not grand armies and assassins but kindly-seeming bandits, roving inquisitors and her own in-laws. As Halla and Sarkis grow closer, they overlook the biggest threat of all — the sword itself.

Rated 4.5 out of 5 from 8,622 ratings · Editors' pick, Best Science Fiction & Fantasy · Audiobook narrated by Jesse Vilinsky.

Hardcover (deluxe)

$16.10 — list price $28.99

Paperback

$14.99

Kindle

$12.99

Audiobook

Included with membership trial

Previously featured

How To Write In Plain English — Nicole Foster

Cover of How To Write In Plain English by Nicole Foster

Writing & Reference · Amazon Best Seller · 136 pages · English

Featured in our craft-focused spotlight cycle, Nicole Foster's guide is a practical writing handbook that strips jargon out of everyday prose. It carries an Amazon Best Seller badge in Business Bibliographies & Indexes and holds a 4.7-star rating across 36 ratings — proof that clear, uncluttered craft books find their readers when the promise on the cover matches the advice inside.

The book walks readers through simple, proven techniques for writing that is easy to read and impossible to misunderstand, aimed at professionals who write at work and students who write to be understood.

Rated 4.7 out of 5 from 36 ratings · Amazon Best Seller in Business Bibliographies & Indexes · Published January 4, 2023.

Paperback

$12.99 — list price $19.99

Hardcover

$19.99

Print length

136 pages

Publisher language

English

In progress

Book promotions

Echoes of Crossroads

Dele Achebe

Virtual Participation

Songs of Crossroads

Sade Adewale

Virtual Participation

Return of the Northern Star

Martin Bassey

Virtual Participation

Sons of Iron Hills

Noah Rivera

Digital Placement

Beyond the Sandstorm

Camila Bassey

Virtual Participation

Return of the Harmattan

Rebecca Oyelaran

Digital Placement

Chasing Lagoon

Salma Thompson

Digital Placement

Season of Sea Glass

Yemi Ibrahim

Digital Placement

Recent projects

Programs we are running

Genre Spotlight Series

Rolling online exhibitions grouping participating titles by genre so readers can discover books they already love the shape of.

Author Interview Library

A growing archive of recorded interviews with participating authors, published on the festival channels.

First-Book Program

Dedicated promotion support for debut authors publishing their first title this season.

Reading Circles

Small moderated reader groups that discuss a featured title each cycle and feed questions into live sessions.

Media highlights

Coverage & announcements

Festival announcement

Launch of the HaySuccess Literary & Arts Festival and opening of author registration.

Participation call

Digital Placement ($250) and Virtual Participation ($400) tracks opened to international authors.

Author directory published

The first 100 confirmed participants listed with their titles.